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My Work

A selection of UX, brand, and design systems projects spanning enterprise SaaS, identity design, and research.

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Multisensory Branding Research

Designing inclusive brand experiences beyond vision, a graduate research capstone exploring tactile, sonic, and olfactory identity systems.
UX Research
Accessibility
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SquareWaves Brand Identity System

Leading a full company rebrand from a fragmented visual identity to a scalable, documented brand system adopted across all platforms.
Brand Identity
Visual Design
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MeridianConnect — Enterprise SaaS UX Design

Redesigning a fragmented enterprise dealer portal into a unified, accessible SaaS experience through end-to-end UX design and a scalable component library.
UX Design
Design Systems
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REX — Social Shopping Assistant

A one-month UX and UI design sprint expanding a Chrome extension into a full social shopping platform for web and mobile, grounded in user research, competitive analysis, and two rounds of usability testing.
UX Design
UX Research
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Keldorn Environmental Services — Brand Identity

Building a complete professional brand identity for an environmental and industrial services company, from logo design through full brand guidelines, ready for deployment across print, signage, uniforms, and digital materials.
Brand Identity
Visual Design
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630-430-0811sean@smac-designs.io
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